Instagram likes, everyone love them People want to be popular on Instagram and for that they need more followers. Know your colors. Primarily blue pictures get 24% more ‘likes’ than red ones. Single versus multi-colored also increases ‘likes’ likelihood by 17%.
Link your Instagram account to your other social platforms (like Facebook and Twitter) to share your account and the media you post with your fans in other areas. This helps to leverage the profile traffic and views you generate in your other platforms to point them towards your Instagram profile, generating you more likes (and followers too). Your blog is another great place to share your Instagram posts.
Just like having a partnership with an influencer, partnering with a brand that has a complementary product within your industry (not a competing one!) can help you reach a greater number of people in your target market. I’d go a step further and partner with the other brand to host a giveaway, featuring a prize package that has both of your products. This is super engaging, and can help both of your brands share followers and get more likes on your photos – meaning more potential sales in the future. If none of this works you might explore automatic Instagram likes.
Instagram ads are a financial investment that can often be worth it for the exposure and engagement they bring. Just be sure to target your ads for your intended purpose. Some planning ahead of time and choosing the right settings when preparing your ad will increase your chances of reaching the right audience. Don’t get discouraged if you need to adjust some things and make changes to see success. That’s par for the course.
The caption area of your posts is often overlooked. Some folks write just a few words to sum up their posts and then publish. This can be a mistake. You have the chance to tell a story, invoke a feeling or create a message with this space. Use it wisely to help drive your marketing goals and to gain more likes. People are incentivized to click that heart on posts that affect them. Take time to make sure your captions do just that.
We like to humanize our company Instagram profile as much as possible while keeping a work and play balance. When marketing ourselves and our services, we recognize it is important for potential clients to understand who we are as a company as well as our friendly, positive outlook on all things digital marketing. We do this through ensuring a feature of several members of the team on the Instagram page — whether it’s a boomerang or engaging image — to give an insight into daily office life. Instagram stories also help users to connect with our company on a deeper level.