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Auto tips : Bmw Hood Release? Use Wifi Marketing or a written form to collect email addresses from your customers and launch an email newsletter. Email is a direct line of communication that allows you to stay in touch with customers. But, it’s only effective if you follow a few best practices. Know your audience. Before you can create useful and relevant content, you must define your target audience. When you know exactly who you are talking to, you can create content that is much more compelling and interesting to your audience. Segment your audience. As you build your email list, use tags to identify the qualities and habits of each customer (i.e., oil change customer, auto repair customer, truck owner, etc.). Then, only send email messages to the segments that the email content relates to (i.e. only send an email with a promotion for trucks to truck owners).

Ask questions. Lots of them. Don’t be intimidated. Ask questions about why something needs fixing or how a technology works. As the customer, you have a right to become more educated about your vehicle. Request Original Equipment Manufacturer (OEM) parts. Whenever parts need to be replaced, be sure to request genuine OEM components rather than generic pieces. Maintaining exact manufacturer specifications is important in achieving optimum performance. The low-price allure of aftermarket parts often prompts customers to forgo OEM quality, but spending the extra dollars on factory-approved equipment now can make a big difference down the road, especially in terms of vehicle longevity.

Aside from all the tips included in this list, car owners should take their car to a mechanic for a general checkup. If you bought the car at a dealership, they might send you a reminder in the mail to take your car for a checkup. During these checkups, they might inspect the car exhaust, flush the cooling system, and replace any parts needed, such as brakes, valves, and hoses. Regular checkups are in general pretty low cost and can ensure your car is in great shape for years to come. Read additional information on pontiac firebird insurance.

Whether you’re a gearhead looking to turn your passion for cars into generating profit or an aspiring entrepreneur taking your first steps to become a full-fledged business owner, running an auto repair shop is as enjoyable as it is lucrative. A clear example of this, is found at www.borstautomotive.com. However, success in this endeavor comes with its fair share of challenges that, if taken lightly, can quickly sink the business. But despite all the difficulties that it presents, it’s neither a complicated nor tricky process to run a successful auto repair shop. In actuality, it’s relatively simple to get the desired results. And we will talk about a few essential tips that will allow you to succeed in this highly competitive industry.

Clean your car before dropping it off because a filthy, cluttered car can compromise repair quality. If a mechanic has to first remove heavy items before working on your car, you may not receive the best service. What’s more, the excess weight of too much clutter in a car can cause a car to perform poorly. Sometimes, vehicles need to be repaired because they’ve been involved in traffic accidents. Besides having to worry about costly repairs, many drivers also have the problem of increased insurance rates due to additional points on their driving records. In many cases, judges let drivers, who have to make court appearances, attend traffic schools so that their points are reduced.

Check your windshield wipers to see if there are any fraying, cracks, hanging rubber, or bends. If so, it’s time to change your windshield wipers. Another more obvious way to determine if your wipers are still effective is to wet your window and turn them on. You can squirt your windshield washer fluid or just pour some water on the windshield. The water should wipe away easily without blotting or streaks. If streaking, use a rag and wipe away any dirt and oil from your blades and window then retry. If not wiping evenly and cleanly, have your wipers replaced. See additional information on 2007 lexus es 350 overheating.